LG Exch Privacy Policy — How We Handle Your Personal Data

1. About This Privacy Policy

This Privacy Policy applies to all services offered by LG Exch through lgexch.biz, including account registration, deposits and withdrawals, sports betting, live casino games, jackpot slots, Teen Patti, Andar Bahar, Roulette, and all other features and communications connected to the platform.

When we refer to "LG Exch", "we", "us", or "our" in this document, we mean the operating entity behind lgexch.biz. When we say "you", "player", or "user", we mean any person who accesses the platform, registers an account, or interacts with LG Exch in any way.

By registering an account or using LG Exch, you confirm that you have read and understood this Privacy Policy and that you consent to the collection and use of your data as described here. This policy should be read alongside the Terms and Conditions.

2. Data We Collect

LG Exch collects personal data through different points of interaction with the platform. The categories of data we collect are as follows:

2.1 Registration Data

When you create an LG Exch account, we collect the information you provide directly: your mobile number, chosen username, password (stored in hashed form — never readable by staff), and any additional profile information you add over time.

2.2 Identity Verification Data (KYC)

To comply with anti-money laundering and fraud prevention obligations, LG Exch may request verification documents at any time. This can include a copy of your Pakistani CNIC, a selfie for liveness verification, and confirmation of your payment method ownership. This data is processed through our verified KYC service partner and is not stored on the main LG Exch platform beyond what is operationally necessary.

2.3 Financial Data

We collect details of your deposits and withdrawals including payment method identifiers (Easypaisa number, JazzCash number, bank account details, or card details). Full card numbers are never stored by LG Exch — card payments are processed through a PCI-DSS compliant payment gateway that manages sensitive card data independently.

2.4 Transaction and Activity Data

Every deposit, withdrawal, bet, and game session at LG Exch generates a transaction record. We maintain a full history of your activity on the platform for account management, dispute resolution, and regulatory purposes.

2.5 Device and Technical Data

When you access LG Exch, our systems automatically collect basic technical information: your IP address, device type, browser type, operating system, and session timestamps. This data is used for security monitoring, fraud detection, and platform optimisation.

2.6 Communications Data

Records of your conversations with LG Exch customer support — whether via Live Chat, WhatsApp, or email — are retained for quality assurance, training, and dispute resolution purposes.

3. How We Use Your Data

LG Exch uses your personal data for the following purposes only. We do not repurpose your data for activities not listed below without your explicit consent:

• Account management — Creating, maintaining, and securing your LG Exch account, including authentication and password recovery.
• Payment processing — Facilitating PKR deposits via Easypaisa, JazzCash, NayaPay, SadaPay, IBFT, and card, and processing withdrawal requests to your verified payment methods.
• Identity verification — Confirming your age and identity to comply with our minimum age policy and anti-money laundering obligations.
• Fraud prevention and security — Detecting and preventing unauthorised access, multi-accounting, bonus abuse, money laundering, and other prohibited activities.
• Customer support — Resolving queries, disputes, and technical issues raised through our support channels.
• Responsible gaming — Monitoring account activity to identify signs of problem gambling and triggering responsible gaming interventions where appropriate.
• Platform improvement — Analysing aggregated, anonymised usage patterns to improve the LG Exch experience for all players.
• Legal compliance — Meeting obligations under applicable laws and regulations including responding to legitimate regulatory or law enforcement requests.
• Marketing communications — Sending promotional offers and platform updates to players who have opted in. You can opt out at any time.

4. Legal Basis for Processing

LG Exch processes your personal data on one or more of the following legal grounds depending on the purpose:

• Contractual necessity — Processing required to provide the services you signed up for, including account management, payment processing, and game access.
• Legal obligation — Processing required to comply with applicable laws, including age verification, AML screening, and responding to regulatory requests.
• Legitimate interest — Processing for fraud prevention, security monitoring, platform improvement, and responsible gaming monitoring, where these interests are not overridden by your rights.
• Consent — Processing for marketing communications, optional cookies, and any other purposes where we have specifically asked for and received your agreement.

5. Sharing Your Data

LG Exch does not sell, rent, or trade your personal data to any third party for commercial purposes. We share data only in the specific circumstances described below, and only with parties bound by appropriate confidentiality agreements:

5.1 Payment Processors

To process your deposits and withdrawals, LG Exch shares necessary financial identifiers with the relevant payment service providers — Easypaisa, JazzCash, NayaPay, SadaPay, banking institutions, and card processing gateways. These providers operate their own privacy frameworks and are responsible for their own data handling practices once data is transmitted to them.

5.2 KYC and Identity Verification Partners

Where LG Exch requests identity verification documents, these are processed through an authorised third-party KYC service provider. The provider accesses only what is necessary for verification and is bound by contractual data protection obligations.

5.3 Technology and Infrastructure Partners

LG Exch operates on cloud infrastructure and uses third-party software tools for analytics, customer support, and fraud detection. These partners process data on our behalf under strict data processing agreements and are not permitted to use your data for their own purposes.

5.4 Regulatory and Law Enforcement Bodies

LG Exch may disclose personal data to regulatory authorities or law enforcement agencies where required by law or in response to a legally valid request. We will only disclose the minimum data necessary to satisfy the requirement and will inform you of such disclosures where legally permissible.

6. Cookies and Tracking Technologies

LG Exch uses cookies and similar technologies to make the platform work properly, improve performance, and where you have consented, to deliver relevant promotions. Here is what each category does:

6.1 Strictly Necessary Cookies

These are essential for the platform to function. They manage your login session, keep your account authenticated while browsing, and ensure that your balance and bet history display correctly. These cannot be disabled without breaking core platform functionality.

6.2 Performance and Analytics Cookies

These help us understand how players use LG Exch — which pages load slowly, which game categories are most visited, and where players encounter friction in the deposit flow. The data collected is aggregated and anonymised. We use this to improve the platform for everyone.

6.3 Functional Cookies

These remember your preferences — language settings, display preferences, and notification settings — so you do not have to reset them every time you log in.

6.4 Marketing Cookies

With your consent, LG Exch may use cookies to track which promotions you have viewed and to avoid showing you the same offer repeatedly. These can be declined or withdrawn at any time.

7. Data Security

LG Exch implements a layered approach to data security that covers both technical controls and operational procedures. The key measures in place include:

• 256-bit SSL/TLS encryption on all data transmitted between your device and LG Exch servers.
• Encrypted storage of sensitive data at rest, including hashed passwords, identity documents, and financial identifiers.
• Role-based access controls that restrict employee access to personal data to only what is required for their specific function.
• Two-factor authentication on all internal systems with access to player data.
• 24/7 automated fraud monitoring that flags unusual account activity for human review.
• Regular security audits and penetration testing of the LG Exch platform.
• Incident response procedures that require notification of affected players in the event of a data breach within a reasonable timeframe.

Despite these measures, no internet-based system can guarantee 100% security. You are responsible for keeping your account credentials confidential and for using a secure network when accessing LG Exch. If you suspect any unauthorised activity on your account, contact support immediately via Live Chat.

8. Data Retention

LG Exch retains personal data for as long as it is needed to fulfil the purposes for which it was collected, or as required by applicable laws and regulations. The general retention principles we follow are:

• Active account data is retained for the duration of the account relationship and for a reasonable period thereafter for dispute resolution and legal compliance.
• Transaction records including deposit and withdrawal history are retained for a minimum of five years from the date of each transaction to meet financial record-keeping requirements.
• KYC documents are retained for a minimum of five years from account closure or the date of document submission, whichever is later.
• Customer support communications are retained for up to three years from the date of the interaction.
• Marketing consent records are retained for as long as the consent remains valid or for three years after withdrawal of consent.
• Technical logs (IP addresses, session data) are typically retained for 12 months unless flagged for security investigation.

When data is no longer required, it is securely deleted or irreversibly anonymised so that it can no longer be linked back to any individual player.

9. Your Rights Over Your Data

As an LG Exch player, you have the following rights in relation to your personal data. These rights can be exercised by contacting us at support@lgexch.biz or through the Live Chat function:

10. Children's Privacy

LG Exch is strictly intended for adults aged 18 and above. We do not knowingly collect personal data from anyone under the age of 18. If we discover that a player under 18 has registered an account and provided personal data, we will immediately close the account, void all bets, return any eligible deposited funds to the payment source, and securely delete all associated personal data.

If you believe that a minor has registered an LG Exch account, please contact us immediately at support@lgexch.biz so that we can take prompt action.

11. Marketing Communications

LG Exch may send you promotional messages about bonuses, special offers, new game launches, and platform updates via SMS, WhatsApp, and email. We will only send marketing communications where you have explicitly opted in during registration or through your account settings.

You can opt out of marketing communications at any time by:

• Updating your notification preferences in your LG Exch account settings.
• Replying STOP to any SMS marketing message from LG Exch.
• Contacting support@lgexch.biz and requesting to be removed from marketing lists.

Opting out of marketing does not affect operational communications — LG Exch will still send you essential account notifications such as deposit confirmations, withdrawal receipts, and security alerts regardless of your marketing preference.

12. Updates to This Policy

LG Exch may update this Privacy Policy from time to time to reflect changes in our data practices, new legal requirements, or improvements to how we explain our approach. When meaningful changes are made, we will notify registered players via their registered mobile number or email at least 7 days before the change takes effect.

The most current version of this Privacy Policy will always be available at lgexch.biz/privacy-policy. The "Last Updated" date at the top of this page indicates when the current version was published. Continued use of LG Exch after a policy update constitutes your acceptance of the revised terms.

If you disagree with any change, you have the right to close your account and withdraw your balance before the effective date. Contact customer support to initiate account closure.

13. Contact Us About Privacy

For any questions, concerns, or requests relating to this Privacy Policy or your personal data at LG Exch, please reach out through the following channels:

• Email: support@lgexch.biz — Privacy-related emails are flagged for priority handling by our data team and are typically acknowledged within 48 hours.
• Live Chat: Available 24/7 at lgexch.biz. Ask to be connected with a privacy-related query and your request will be escalated appropriately.
• WhatsApp: Available during support hours via the number displayed in your account settings.

LG Exch is committed to resolving privacy concerns promptly and fairly. If you feel your concern has not been handled appropriately, you are entitled to escalate to the relevant regulatory authority in your jurisdiction.